This study set out to explore the organizational repertoire of involvement in four socially oriented CSOs in Sweden from 1996 to 2015. Data are drawn from a content analysis of organizations archived websites. Over time, tentative results indicate a looser connection between being a formal member and doing voluntary work for that same organization, a significant increase regarding forms of involvement categorized as voluntary work as well as giving and, a shift in terminology. Finally, in light of comparison to prior studies the authors suggest adding yet another empirical dimension to the organizational repertoire of involvement – attention.